There has been a lot of conversation lately about dealerships allowing 3rd party access to their data. In this post, I will provide you with some information that you will be able to use in determining how your data is used and some ways you may limit it’s use.
First of all, what is data? [...]
What Is TrueCar?
TrueCar operates a website which publishes prices for new and used cars. Their slogan “Know the Real Price” claims to offer the most transparent pricing data available on just about any vehicle on the market.
So if you are in the market to buy a new car, and have narrowed it down to [...]
Dealers are always looking for new ways to reach prospective car buyers, and when a company comes along with a product that will bring people to your showroom floor, dealers are anxious to jump on it.
Of course, the service isn’t free. In fact, it’s $299 or $399 per car sold, with the higher of [...]
Here is a quick SEO checklist / SEO Exercise for car dealers – Tune-up your website’s SEO!
1. Pick 2 Cities that you want to concentrate on dominating search for.
(example: detroit & dearborn)
2. Pick 3 Keywords.
(example: ford, car, dealer)
3. Combine the city keyword with two of the keywords you chose to make [...]
Steve Jobs was a remarkable leader and visionary, and perhaps the most passionate entrepreneur the world has ever known.
The concepts he visualized and perfected led us to a place of limitless inspiration.
“To turn really interesting ideas and fledgling technologies into a company that can continue to innovate for years, requires a lot of [...]
I don’t think people buy Ford vehicles today because of what Henry Ford stood for, or what he contributed in his lifetime but I still think it would be amazing to read about what he went through to start his company.
We usually hear from people after they’ve become successful, but what about the early stages [...]
Building Your Brand – With a Blog
Do you understand what a blog is? Forget the word blog, just think of it as a room full of trophies. You know, someone comes over and in the study are your kids trophies from all the events they took first place in. Or perhaps you [...]
What’s A Good Car Dealer Strategy for Social Media
If anyone here can predict the future please raise your hand. That’s about what it would take to know without hesitation that the strategy you have developed is going to be successful.
The good news is you don’t have to be a fortune teller.
You just have to [...]
This is the million dollar question. It’s really not that hard though, it just seems that way until you get into the flow.
Here’s some things I do, please share your tips as well in the comments I really appreciate it.
Make a list of titles for about 5 upcoming posts. This is a good way [...]
What is a blog, after all, the word itself sounds undesirable and if I could I’d rename it to something that sounds more appealing.
But instead of dwelling on what I can’t control, let’s talk about why this is a good source of referrals.
I’ll be the first to admit, I had no idea that blogging [...]