Probably one of the higher caliber posts I’ve read in a long time, called Future of Blogging by ViperChill. How does one find such remarkable content? One knows it, when one sees it. It’s not always right on the surface, but when you find something remarkable tell people, it’s your job. Well, I consider it [...]
How To Get Started With Link Building Research One of the challenges for new and even well-established websites is to rank high enough in search engines to produce a decent amount of relevant traffic. Drive relevant traffic Consider someone searching “windshield repair” – they are most likely interested in pricing information, whether they should pay [...]
I keep seeing posts that are titled SEO is Dead. This is however, not the case. SEO is evolving from something heavily based on links to being more content centric in terms of quality. Bruce Clay offers a great explanation at a conference that brought up the mortality of SEO: SEO definition is different today [...]
To understand the concept of inbound marketing, you must first understand what outbound marketing is. The reason I say that is because outbound marketing is what most companies spend their advertising budget on today. Outbound marketing is telemarketing. It’s sending direct mail, it’s TV commercials, it’s pre-roll advertising (the 10 second ad you can’t skip [...]
You Won’t Know Until You Blog Blogging, who has time for blogging? It must be nice to have time to sit back, relax and write a masterpiece every other day. Why don’t you wake up, Rockefeller. This isn’t the oil business, and content isn’t black gold. I Sure Had A Positive Attitude Didn’t I I [...]
Today, Dolan Auto Group announced the winners of their $30,000 School Upgrade Project. The first entry came January 18th, as detailed in a blog post from Dolan Auto Group: This month marked the beginning of Dolan Automotive Group’s newest Facebook contest: “The $30,000 School Upgrade Project.” The project allows Northern Nevada principals to submit a [...]
We see brands spend truckloads of money on outbound marketing, but very little on inbound marketing, where it’s out in the open for the world to see. Car dealers want to find flaws in social media, despite the overwhelming trends that indicate it can’t be ignored. However, once they see the impact and overwhelming response [...]
There has been a lot of conversation lately about dealerships allowing 3rd party access to their data. In this post, I will provide you with some information that you will be able to use in determining how your data is used and some ways you may limit it’s use. First of all, what is data? [...]
What Is TrueCar? TrueCar operates a website which publishes prices for new and used cars. Their slogan “Know the Real Price” claims to offer the most transparent pricing data available on just about any vehicle on the market. So if you are in the market to buy a new car, and have narrowed it down [...]
Dealers are always looking for new ways to reach prospective car buyers, and when a company comes along with a product that will bring people to your showroom floor, dealers are anxious to jump on it. Of course, the service isn’t free. In fact, it’s $299 or $399 per car sold, with the higher of [...]