I’m reading a book called Zen And The Art Of Motorcycle Maintenance. If you haven’t read this book, I would highly recommend it! Pirsig does a tremendous job of explaining the differences between people who are interested in technology, want to know all about it, vs. those who use it but want no part of [...]
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SEO
The company Blekko was something of an inspiration to me, and other SEO’s, as they stood for what they believed should be openly available. They freely shared the kind of data that SEO’s use frequently, which I often shared with other SEO’s, energetic website owners who didn’t need much data, but liked to learn a [...]
SMX Advanced is underway here in Seattle and the updates via Twitter are sending a flurry of helpful tips and information on topics from personalized search to examples of landing pages built for conversion with a clear call to action. Personalized Search The social search experience brings author profiles into Google’s search results, the outcome [...]
How To Get Started With Link Building Research One of the challenges for new and even well-established websites is to rank high enough in search engines to produce a decent amount of relevant traffic. Drive relevant traffic Consider someone searching “windshield repair” – they are most likely interested in pricing information, whether they should pay [...]
Here is a quick SEO checklist / SEO Exercise for car dealers – Tune-up your website’s SEO! 1. Pick 2 Cities that you want to concentrate on dominating search for. (example: detroit & dearborn) 2. Pick 3 Keywords. (example: ford, car, dealer) 3. Combine the city keyword with two of the keywords you chose to [...]
When Do We Know Enough Today I was wondering about the accumulated knowledge we obtain from searching Google or whichever search engine fits our needs. What do we do with it all? I would venture a guess that too much information is a burden for us but what if we refuse to go on an [...]
Doing Good SEO Without The Proper Tools Is Very Tough Performing SEO is one of the core responsibilities I provide to my clients. The work involved is very time consuming and tedious and often the client can’t even visually tell the difference unless they read the source, and keep track of their sites traffic. I [...]
Google Shares Their Concept On The Process Of SEO The Google Webmaster Tools blog shared a video about how they would start out performing SEO on a website. Steps Required The Use Of Webmaster Tools Do SEO on products already ranking and visible in search engines. This step involved identifying which products were already getting [...]
When we do SEO for clients, the one thing we always want to ensure is that the work can be tied to a metric and today were going to discuss one of those metrics – Where to Locate Quality Ranking Factors In SEO. How To Find Ranking Factors Within Your Content – There are some [...]
Is Long Tail a Good Long Term SEO Strategy When developing an SEO content strategy and keyword strategy for your website, think about subjects that might have significant depth in terms of what people might want to know about a specific product or service. The result can be a steady stream of organic search traffic [...]